A $31 MILLION riverfront project that will continue the revitalisation of Ballina’s CBD has received the green light from Ballina Shire Council.

The development application for the six-level mixed-use project, Reside Living Ballina, was unanimously approved by the council this week (Thursday April 24).

Comprising a retail and dining precinct topped by apartments, Reside Living Ballina will rise on the Sundowner Motel site at the corner of River and Kerr streets.

The council endorsed the development saying it would reinforce the site as the gateway to the Ballina town centre.

Ballina Chamber of Commerce chairman Peter Carmont welcomed the project’s approval saying it is a significant step towards the rejuvenation of the CBD’s main street.

“The Sundowner Motel site is positioned at the end of the last sections of River St that haven’t had a makeover.” he said.

“It is at the western gateway to the CBD and the chamber is pleased to see this important project proceed.

‚ÄúIt will be a major step in completing the revitalisation of the CBD while further opening up public access to the Richmond River.”

Pitched at downsizing baby boomers, empty nesters and people seeking a low maintenance lifestyle, Reside Living Ballina will comprise 34 apartments and almost 1000sqm of ground floor commercial space.

The approval involves dedication of almost 550sqm of the property as public foreshore open space which will include a public boardwalk along the site’s river frontage.

Developer Reside Living Pty Ltd plans to start construction within months and expects it will create more than 150 new jobs during the anticipated 14-month building phase.

Project marketing agent Dean Shay, of LJ Hooker Ballina, said Reside Living Ballina was the first new owner-occupier apartment project to launch in the CBD after a six-year lull in development.

‚ÄúWe believe it is a great fit for Ballina which has strong appeal as a lifestyle destination, particularly for the baby boomer market’s he said.

“The project’s waterfront CBD location is perfect for this demographic in terms of being close to the facilities, services and lifestyle pursuits that are important to them.”

Reside Living Ballina will comprise 17 three-bedroom apartments, 12 two-bedroom dwellings and five one-bedroom units.

The ground-floor commercial precinct will include a waterfront cafe and restaurant tenancy and six other spaces targeted at convenience and medical service providers.

It is the first in a number of projects planned under the Reside Living brand, which offers low maintenance living opportunities for residents looking to downsize without compromise.